In 2025, many business owners, especially small and medium-sized businesses in Bangladesh and around the world, are asking the same question:
“Should I create a full ecommerce website or just run my business from a Facebook Page?”
Both options have their own benefits and limitations. In this blog, we will compare ecommerce websites and Facebook pages point-by-point so that you can decide what’s best for your business.
1. Ownership and Control
Ecommerce Website:
- You own the website, domain, and all content.
- You control how it looks, how it works, and how customers interact with it.
- You are not dependent on any third-party rules.
Facebook Page:
- You don’t own the platform.
- Facebook can change rules, reduce your page reach, or even ban your page without notice.
- You are limited to Facebook’s design and features.
Winner: Ecommerce Website – You have full control and ownership.
2. Branding and Design
Ecommerce Website:
- Custom design according to your brand.
- You can use your logo, brand colors, and layout as you like.
- Create a professional and trustworthy image.
Facebook Page:
- Limited design options.
- All pages look similar.
- Hard to stand out from other pages.
Winner: Ecommerce Website – Helps build a strong and unique brand.
3. Features and Functionality
Ecommerce Website:
- Add product filters, multiple payment methods, shipping options, order tracking, customer accounts, and more.
- Integrate with POS, CRM, and inventory systems.
Run discount offers, loyalty programs, and email campaigns.
Facebook Page:
- Basic product catalog and messaging.
- No advanced features like multi-step checkout, product filtering, or customer login.
- Limited analytics and marketing tools.
Winner: Ecommerce Website – Offers full ecommerce features.
4. Customer Trust
Ecommerce Website:
- A professional website gives customers more confidence.
- Secure payment gateways and official domain build trust.
- Appears more serious and reliable.
Facebook Page:
- Some users may hesitate to order from a page.
- Scams and fake pages have increased, reducing overall trust.
- No secure checkout options.
Winner: Ecommerce Website – Builds higher customer trust.
5. Search Engine Visibility (SEO)
Ecommerce Website:
- Can rank on Google search.
- Attract organic traffic through SEO.
- Blogs and content marketing can help grow visibility.
Facebook Page:
- Limited visibility on Google.
- Mostly depends on Facebook Ads or follower base.
Winner: Ecommerce Website – More discoverable to new customers.
6. Marketing Opportunities
Ecommerce Website:
- Use Google Ads, SEO, email marketing, remarketing, etc.
- Create sales funnels and retargeting strategies.
- Connect with tools like Google Analytics, Hotjar, or Meta Pixel.
Facebook Page:
- Only Facebook Ads and post boosting.
- No proper funnel or external campaign control.
- Limited remarketing options.
Winner: Ecommerce Website – More powerful and flexible marketing tools.
7. Payment and Checkout Process
Ecommerce Website:
- Accept card payments, mobile banking, cash on delivery.
- Use SSL security and secure checkout.
- Reduce manual work.
Facebook Page:
- Manual order taking via messages.
- No automated checkout.
- Higher chances of errors and time waste.
Winner: Ecommerce Website – Easier and safer checkout experience.
8. Growth and Scalability
Ecommerce Website:
- Add new features anytime.
- Handle 100 or 10,000+ products easily.
- Scale across countries or languages.
Facebook Page:
- Hard to scale.
- Everything manual – messages, tracking, delivery.
- Not suitable for large product catalogs.
Winner: Ecommerce Website – Made for business growth.
9. Customer Data and Analytics
Ecommerce Website:
- Track user behavior, top-selling products, traffic sources.
- Collect customer emails for future campaigns.
- Improve based on data.
Facebook Page:
- Limited insights.
- Can’t access deep customer behavior.
- Hard to build customer list.
Winner: Ecommerce Website – Data helps you make smarter decisions.
10. Time and Maintenance
Ecommerce Website:
- Initial setup takes time.
- Needs regular updates and maintenance.
- Once built properly, it saves time in the long run.
Facebook Page:
- Easy to create and update.
- But needs a lot of manual replies and management.
- Difficult to manage as business grows.
Winner: Depends on business stage – Facebook Page is easier early on, but Website wins for long-term management.
11. Cost Comparison
Ecommerce Website:
- Development cost starts from 50,000 BDT and up.
- Domain, hosting, and maintenance cost extra.
- Long-term asset for your business.
Facebook Page:
- Free to start.
- But Facebook Ads cost money.
- May need to pay for boosting every month.
Winner: Depends on budget – Facebook Page is cheaper to start, Website is better investment.
Final Comparison Table
Feature | Ecommerce Website | Facebook Page |
---|---|---|
Ownership | Full | Limited |
Branding | Custom | Limited |
Features | Advanced | Basic |
Trust | High | Medium/Low |
SEO | Yes | No |
Marketing Tools | Many | Limited |
Payment Options | Multiple | Manual |
Growth Potential | High | Low |
Data & Analytics | Advanced | Basic |
Setup Time | More | Less |
Initial Cost | Higher | Lower |
When Should You Start with a Facebook Page?
- If you have a small budget.
- If you’re just testing your product idea.
- If you want to get early customer feedback.
- If you don’t need advanced features.
When Should You Build an Ecommerce Website?
- If your business is growing.
- If you want to create a strong brand.
- If you plan to scale and automate sales.
- If you want to appear more professional.
Final Thoughts
In 2025, businesses that want to build long-term success should not depend only on social media. Facebook is great for visibility, but it’s not enough for growth, trust, and automation.
The best strategy?
Start with a Facebook Page if your budget is small, but plan to build a professional ecommerce website as soon as possible.
If you need help building a beautiful, secure, and smart ecommerce site, Codes Break is here for you.
Let’s build your future store – beyond just Facebook.
Need an ecommerce website that sells?
Contact Codes Break today and let’s get started!